OUR HISTORY

From New York to your table

A HERITAGE OF AUTHENTIC BAKING

Our story begins in New York, where baking is part of everyday life and authentic flavor is a must. There’s something truly New York about enjoying without asking permission: a breakfast at any hour, a relaxed brunch, a quick lunch with character. That’s where we come from.

New York Bakery Co. was born from the dream of Broney Gadman, a New Yorker who wanted to share the true bagel experience of his city. He knew that not all bagels are created equal: those made with care cannot be compared to mass-produced ones.

“A good bagel demands a good bite”

In the 1990s, Gadman brought this passion to the UK with a simple idea: create versatile bagels, perfect for any time of day. Over time, we’ve grown, traveled, and reached more tables—without losing what matters most: quality ingredients, careful preparation, and a deep respect for the craft of baking.

Today, we continue bringing the spirit of New York to homes across Europe, one bite at a time. From the Original to Sesame or Cinnamon & Raisin, every bagel is made to enjoy simple, authentic moments full of flavor. Because for us, it’s not just about making bagels—it’s about creating moments that start with a bite and stay with you.

YEARS OF EXCELLENCE
+ 10

OUR VALUES

QUALITY INGREDIENTS

We use carefully selected ingredients, sourced from suppliers who share our commitment to quality.

TRADITIONAL METHODS

Our products are made following methods inspired by baking tradition, paying attention to every detail to deliver the best experience in flavor and texture.

LOVE FOR BAKING

Every product is born from our love for baking and our desire to bring the authentic spirit of New York straight to your table.

EXCELLENCE

Every product is born from our love for baking and our desire to bring the authentic spirit of New York straight to your table.

OUR JOURNEY

Founded New York Bakery in the heart of New York City
1997
First step in international expansion
2005
Launched our famous Sub Rolls range
2015
Began bringing our flavor to new EMEA markets
2020
Serving bagel lovers across Europe
2024

BRINGING NYC TO YOUR HOME